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Digital Transformation – Perspectives from the Top – 2018

26 September 2018 | WHU Campus Düsseldorf
In an era marked by rapid technological change, digital transformation has become one of the most critical strategic challenges facing corporations worldwide. New digital technologies, data-driven business models, and platform-based ecosystems are fundamentally reshaping industries, competitive dynamics, and leadership agendas.
With its inauguration event, the WHU Campus for Corporate Transformation brings together senior executives, board members, and thought leaders to explore digital transformation from a top-management perspective. Hosted at the WHU Campus in Düsseldorf, the conference aims to create a dedicated forum for open dialogue among leaders who are actively shaping transformation in their organizations.
While digital transformation is often discussed in terms of technology, this event deliberately places the focus on strategy, leadership, governance, and organizational change. Participants will examine how digitalization is redefining corporate strategy, how established companies can successfully transform legacy business models, and what it means to lead organizations through large-scale digital change.
The conference addresses key questions that are central to executive decision-making today:
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How are CEOs and top management teams approaching digital transformation at the enterprise level?
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What strategic priorities should guide investments in digital technologies and data capabilities?
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How can organizations align culture, structures, and leadership models with digital ambitions?
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And how can established companies remain competitive in the face of digital disruption and new market entrants?
Through high-level keynote contributions and candid discussions, the event offers first-hand insights into digital transformation strategies from experienced leaders who are driving change across industries. The focus is not on theoretical concepts, but on practical perspectives, real-world challenges, and lessons learned from transformation initiatives at scale.
Digital Transformation – Perspectives from the Top marks the beginning of the WHU Campus for Corporate Transformation as a platform dedicated to strategic renewal, leadership development, and long-term value creation in times of profound technological change. The inauguration event sets the foundation for an ongoing dialogue on how corporations can successfully navigate digitalization and build sustainable competitive advantage in an increasingly digital world.


Friedrich Joussen
Chief Executive Officer
